Allan Mayer’s Weblog

Blogging

Posted on: December 7, 2008

I’ve only been blogging for a matter of months. A couple of friends who know a little bit about marketing independently advised me that if I was eventually going to have a published book on my hands one way to stop it from staying there was to start a blog.

Now I am aware in writing this that I am out here in Blogland, wandering through several giants who are far bloggier than I am. If this is the case please feel free to comment and correct me where I am wrong. I am also aware that this is being read by many relative newcomers, so hopefully this will be of help, written, as it is from the perspective not as an expert but of a relative newbie.

‘Blog’ comes from ‘Weblog.’ It can be about anything at all. Some people write regular accounts of their day to day lives, and I even heard of one lady who wrote so interestingly that she was approached by a publisher. This is bound to be rare, so cannot be your main purpose for blogging.

So why are you here? Before you go any further you may wish to look at the following article on the pros and cons of blogging: http://www.guardian.co.uk/money/2008/mar/08/workandcareers.graduates1

So you’ve decided to do a blog. Decide on your subject, but don’t feel dutybound always to write only on that. At the same time, do return to your subject after you have veered off, because if you are blogging about writing you may have built up a readership who just want to know about that, and will not return if you suddenly become the world authority on how to cook a courgette.

Also- keep it up. If you leave long gaps people will stop coming back. And don’t expect overnight success- your stats will be low to start with, until people 1) realise that you are there and 2) realise that you have something to give to them.

So how do you let people know about your blog?

First thing to do is to ‘ping’ every post you publish. Yes I thought it was a foreign language not so long ago, but do this and you will (Although not immediately) boost your traffic.

All you have to do is copy the blog URL (the thing beginning http:// at the top of the page) then go to one of the following sites:

www.pingmyblog.com   www.ping-o-matic.com   or www.pingoat.com   (the list is not exhaustive.)

Paste your URL into the relevant space, add your blog title, tick the boxes then press ‘Ping.’ Simple as that.

Another way of getting attention for your blog is to contribute to the forums, leaving a link to your blog. Don’t go on there with the sole intention of advertising- go on to contribute, to help, give advice and to learn. This has been my single biggest generator of traffic. Since contributing to forums such as YouWriteOn, How Publishing Really Works, Writer’ News and Absolute Write, the hits on my site have soared.

So which Blog do you use? Take your pick:

Blogger   WordPress  Live Journal   SelectaBlog  Blog Text.org   Now Blogging.net  Okay Blog.net  Dakota Blogs  Out Blogger  Blog Thing  Daria Be  Blogg Host.net   The Blogs.net

And good luck with your blogging!

Visit my Website at:  www.allanmayer.com

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